Tuesday, August 24, 2010

Vanity size

2010 British plus-size clothing market is booming, women's plus-size clothing market growth of 45% in the past 5 years. This week major brand designer announced plans to launch plus-size clothing, but also highlights the needs of coded fashion, Min Teer (Mintel) to do the latest studies show that almost a quarter of British women wear the equivalent of 620 million plus-size clothing or 18 yards and 18 yards of clothing.

2010 British plus-size clothing market is booming, women's plus-size clothing market growth of 45% in the past 5 years. Major brand designer announced plans this week to launch plus-size clothing, fashion also highlights the needs of overweight, Min Teer (Mintel) to do the latest studies show that almost a quarter of British women, the equivalent of 620 million people, through plus-size clothing, or more than 18 yards and 18 yards of clothing.

In the past 5 years Min Teer estimated market coded Women (18 yards) has increased by 45% in 2010 3.8 billion pounds, compared to the overall growth of 15% of the women's market only. XL Men in 2005 to 2010 steadily increased 6% to 1.9 billion pounds.

Min Teer said senior fashion analyst Tamara Sender:

Britain's obesity is rising, which means increasing the number of plus-size clothing consumers, these shoppers are looking for more opportunities to purchase plus-size clothing and more fashionable apparel. Not only women need plus-size clothing, one-third of men also wear XL clothing or more yards of clothing, these consumers are no longer a minority or a small area, so all types of clothing retailers should clearly understand the market development potential.

Today, the largest in the UK to buy clothes size is 12 yards, 31% of women purchase this size, followed by 14 yards, 10.1% of British women (equivalent to 40% of the female population) wear more than 16 yards and 16 yards of clothing, the overall population growing demand for clothing.

But the retailer does not seem to meet the demand, because more than half of women wear 18 yards, they found that the store does not have enough supply of different sizes. In addition, 10 women had four or more than 18 yards through the clothing size they believe that as a small plus-size clothing sizes clothing fashion. 2010 British plus-size clothing market is booming, women's plus-size clothing market growth of 45% in the past 5 years. Major brand designer announced plans this week to launch plus-size clothing, fashion also highlights the needs of overweight, Min Teer (Mintel) to do the latest studies show that almost a quarter of British women, the equivalent of 620 million people, through plus-size clothing and 18 yards or 18 yards more than clothing.

In the past 5 years, Min Teer estimated overweight ladies market (18 yards) has increased by 45% in 2010 3.8 billion pounds, compared to the overall growth of 15% of the women's market only. XL Men in 2005 to 2010 steadily increased 6% to 1.9 billion pounds.

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